The OLED technology illuminates your world thanks to the auto-lit pixels. The LG OLED TV is a pleasure for the eyes. The self-lit pixels offer spectacular image quality and a range of design possibilities, while the most advanced technologies provide levels of wonder ever achieved. Everything you like in a TV takes up a new dimension. What makes OLED TVs incomparable?The answer is in two words: the self-lit pixels. A self-lubricating display technology that makes all the difference for your visual experience. Unlike LED TVs that are limited due to backlight technology, LG OLED TVs are able to offer unique designs along with extreme realism.
100 million reasons to love the OLED. In terms of image quality, the OLED beats the LED out of your hand. This is because OLED technology has millions of self-lit pixels capable of creating absolute black and true colours. The result? A visual experience like no other. Infinite contrast. OLED technology makes LEDs stay forgotten. To say things simply, OLED has millions of self-lit pixels that can turn on and off to achieve absolute black and infinite contrast. This black is better than LED and mini LED TVs. So no matter how many thousands of backlights they have, LED TVs will always stay behind OLED TVs. 100% colour fidelity. The LED passes the test by hand. Intertek, the international test agency, has confirmed that LG OLED screens offer 100% colour fidelity. This means that the colours shown on the screen are exactly as shown in the original image. So